International Business and Technology Blog

Although small in size, Belgium enjoys a key position in the European and international economy. Belgium has always been a prosperous marketplace, in business and trade with countries from all over the world. Belgium represents an interesting and attractive market for several reasons:

• Together with the Netherlands and Luxembourg, Belgium is also one of Benelux member states.
• Belgium's trade advantages are derived from its central geographic location and a highly-skilled, multilingual workforce. 
• With Brussels (its capital) acting as the de-facto European capital, Belgium is host to a great number of European institutions including the European Union and NATO.

Use online tools to your advantage to be found, understood, and grow your exports in Belgium!

Italy represents the third-largest national economy in the European Union and is the second-largest manufacturer in Europe (after Germany). Italy is a well-established market for US exporters for several reasons: 

• Italy holds a key role within Europe, as a founding member of the European Union, the OECD, the G7, and G20.
• Italy represents the fourth largest export market in the EU for the U.S.
• U.S. exports to Italy are concentrated in high-value sectors such as pharmaceutical products, machinery, and aircraft.

Use online tools to your advantage to be found, understood, and grow your exports in Italy!

Taking the title of 'largest country in the World', Russia has a rather minute population at only about 144 million. But don't let this fool you - Russia is a powerhouse and represents the 11th most powerful economy in the world, which makes it a very interesting market for U.S. Exporters! 

But how can you enter this vast, yet condensed market? 

Use online tools to your advantage to be found, understood, and grow your exports in Russia!

Canada's proximity to the US and overall eagerness to do business with America make it ideal for market entry, and you can start online today!

But careful – this does not mean that you should treat Canada as an extension of your US marketing efforts. You need dedicated resources to ensure you will be found and understood by customers across the northern border. A localized website is a perfect way to start, and it will make it easier for your target market to do business with you and buy your products.

By having a dedicated, optimally localized website you will see your local traffic explode, your engagement increase, and your sales will grow exponentially!

How, you ask? IBT Online specializes in building localized websites and this includes Canada! Over the years, we’ve learned how to maximize online visibility in Canada, and we are sharing some of our secrets here. Specifically, why Canada is a critical global market and the top tips on how to showcase your company online, growing your exports, sales, brand, and business.

With a population of over 49 million people, Colombia is the 3rd largest population in Latin America, and not surprisingly the 4th largest economy. 

Showing significant security improvement and steady economic growth in recent years, Colombia is a market not to be missed by US exporters! 

Use online tools to your advantage to be found, understood, and transact your business in Colombia. 

How do you reach, engage and communicate with your international prospects?

Video is the answer!

Reaching an total of over 5.5 billion in U.S. Exports in 2019, Egypt is rapidly becoming a key market for U.S. Exporters. 

With over 50% internet penetration - much higher that the North African average - the Egyptian population is well connected and ready to do business with US companies.

Use online tools to your advantage to be found, understood, and transact your business in Egypt.

If you'd like to find out more about this fascinating region, check out our webinar where we discuss how to go Online in Egypt and the Arab Gulf States. 

Europe is a top destination for many exporters.

To get it right these days you need localized websites and online marketing strategies that fit the European model. That includes being compliant with data privacy with GDPR.

Watch out experts as they review the European Online landscape and highlight key elements you need to keep in mind if you are looking to grow your exports, sales, brand, and business in Europe!

Egypt and the Gulf States can be a very interesting target market for US exporters, but how can you ensure your are found, understood and become easier to do business with? 

The simple answer, go online!

In this new online world the best way to communicate and be found by your prospects, clients and partners is through localized websites and online marketing.
Discover what it takes to provide a unique online Local User eXperience (LUX) in their language and market.

Your prospects, target clients, suppliers, future employees, competitors…are all online. So make sure your website and online presence is the best it can be to showcase your brand and your business. Especially when you’re looking to grow your sales internationally.