International Business and Technology Blog

With a population of over 49 million people, Colombia is the 3rd largest population in Latin America, and not surprisingly the 4th largest economy. 

Showing significant security improvement and steady economic growth in recent years, Colombia is a market not to be missed by US exporters! 

Use online tools to your advantage to be found, understood, and transact your business in Colombia. 

How do you reach, engage and communicate with your international prospects?

Video is the answer!

Reaching an total of over 5.5 billion in U.S. Exports in 2019, Egypt is rapidly becoming a key market for U.S. Exporters. 

With over 50% internet penetration - much higher that the North African average - the Egyptian population is well connected and ready to do business with US companies.

Use online tools to your advantage to be found, understood, and transact your business in Egypt.

If you'd like to find out more about this fascinating region, check out our webinar where we discuss how to go Online in Egypt and the Arab Gulf States. 

Europe is a top destination for many exporters.

To get it right these days you need localized websites and online marketing strategies that fit the European model. That includes being compliant with data privacy with GDPR.

Watch out experts as they review the European Online landscape and highlight key elements you need to keep in mind if you are looking to grow your exports, sales, brand, and business in Europe!

Egypt and the Gulf States can be a very interesting target market for US exporters, but how can you ensure your are found, understood and become easier to do business with? 

The simple answer, go online!

In this new online world the best way to communicate and be found by your prospects, clients and partners is through localized websites and online marketing.
Discover what it takes to provide a unique online Local User eXperience (LUX) in their language and market.

Your prospects, target clients, suppliers, future employees, competitors…are all online. So make sure your website and online presence is the best it can be to showcase your brand and your business. Especially when you’re looking to grow your sales internationally.

Your global prospects, clients, and partners are all online!

And in this new online world, the best place to reach your target audiences is through their social media feeds. Whether you are in the B2C, B2B or even B2G space, a cohesive social media strategy can bring high return on investment (ROI) for your international marketing efforts. 

“No event since World War II has caused an economic downturn of quite such scale or scope” McKinsey, referring to COVID19. Sequoia Capital partner, Michael Moritz details “The plague sweeping the world has turbocharged the growth of the internet and catapulted us into the future. In the space of March 2020, many businesses fast-forwarded to 2025. For some this meant a surge in activity, but for a vast number doomsday has come early”, furthermore “The business world can never go back to the way things were”. So where is that “surge” evidenced, it’s the booming digital economy, and “doomsday” we find devastating broad swathes of traditional industries.

Mexico is online, and in this new online world, the best way to find your Mexican prospects, clients and partners is through localized websites and online marketing!

Watch Samantha and Mercedes guide you through creating the right strategy to help your Mexican prospects, customers, and partners do business with you. Discover what it takes to provide a unique Mexican online Local User eXperience (LUX) in their language and market.

Looking to grow your exports, sales, brand, and business in Canada?

Make sure you have the right strategy and help your Canadian prospects, customers and partners do business with you by giving them a Canadian online Local User eXperience (LUX) in their language(s) and market(s).

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