International Business and Technology Blog

Polhemus’s Digital Marketing Strategy for China with IBT Online

Posted by Johnny Koons on Mon, Nov 18, 2024

Explore how Polhemus, a leader in 3D motion tracking and digitizing solutions, established a successful brand presence in China with the support of IBT Online. Facing the challenges of navigating a highly unique and complex market, Polhemus partnered with IBT Online for their expertise in digital marketing and market-specific strategies.

As Brendan Grahn, Sales & Marketing Specialist at Polhemus, shares, "Working with IBT has been exactly what we needed to have an element of our own brand’s presence in China." Discover how IBT Online’s digital marketing strategies enabled Polhemus to drive engagement, generate leads, and empower distributors in this key market.

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Tags: All posts, Website Localization, Global Markets, International Online Marketing

Bloomaker’s Success with IBT Online’s Video Production and Marketing

Posted by Johnny Koons on Thu, Nov 14, 2024

Bloomaker, a leader in hydroponic flower bulbs, partnered with IBT Online to take their brand to the next level with strategic video content. As Bloomaker grew their e-commerce operations, they sought a solution to effectively showcase their products through professional, high-quality video.

“Can I recommend IBT Online? Absolutely, every day, every minute of every day. They have just been an absolute delight to work with.” – Michelle Gabb, e-commerce manager at Bloomaker. Learn how IBT Online’s video production and marketing services helped Bloomaker drive engagement, expand brand awareness, and connect with new audiences.

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Tags: All posts, International Online Marketing, Video Marketing

Digital Strategies to Succeed at Trade Shows: Before, During & After

Posted by Johnny Koons on Thu, Nov 07, 2024

A trade show, digital, hybrid, or in-person, is a perfect way for businesses to build their brand awareness, network and showcase new products or services.  

So how does your business make the most of this opportunity and achieve the best return on investment? The answer in today’s trading landscape involves leveraging digital strategies before, during, and after the event. Exhibitors that leverage digital strategies and solutions will be able to present their brand and products in a more compelling way, network more effectively as well as nurture leads and turn them into satisfied and returning customers faster.

Keep reading to learn about how digital strategies can help your company maximize opportunities at any event, whether digital, hybrid or in-person.

Don't hesitate to get in touch with the IBT Online team, as we are here to help you launch your digital strategies!

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Client Success Stories: How IBT Online’s Online Global Programs Drive Global Growth

Posted by Johnny Koons on Wed, Nov 06, 2024

Expanding globally can be challenging, but with IBT Online’s Online Global Programs, companies across the United States are achieving remarkable international growth. Our customized programs are designed to help businesses build a strong online presence, generate quality leads, and drive sales in new markets. From localized websites to tailored digital marketing, we empower our clients to grow their exports, sales, and brands on a global scale.

In this series of client success stories, hear firsthand from U.S. exporters who partnered with IBT Online to reach new international audiences. Learn how companies like United Electric Controls, Fullerton Tool Company, Advanced Superabrasives, AMSOIL, and Sciencix achieved real results with IBT Online as their trusted partner.

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Tags: All posts, Website Localization, Global Markets, International Online Marketing

Oscarware’s Global Success through IBT Online and ITA Partnership

Posted by Johnny Koons on Fri, Oct 25, 2024

 

Expanding internationally is essential for many American exporters, but effectively reaching global markets requires a strong, localized online presence. Through the Strategic Partnership between IBT Online and the U.S. Commercial Services International Trade Administration (ITA), America’s exporters gain the tools and support to achieve this global success.

Oscarware, Inc., a leading manufacturer of barbecue accessories, is one such company that leveraged this powerful partnership. By working with IBT Online to launch a fully localized e-commerce site, Oscarware significantly boosted its global reach and international sales. Here’s how they did it.

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Tags: All posts, Website Localization, Global Markets, International Online Marketing

Bloomaker’s Marketing Success with IBT Online

Posted by Johnny Koons on Tue, Sep 24, 2024

 

Discover how Bloomaker, a leader in hydroponic bulb production, transformed its online marketing efforts with the help of IBT Online. Faced with the challenge of building a strong e-commerce presence from scratch, Bloomaker partnered with IBT Online to develop and implement comprehensive digital marketing strategies.

As Michelle Gabb, e-commerce manager, stated, "IBT Online is the marketing specialist that we rely on… Every day, every minute of every day." Read on to see how our marketing services helped Bloomaker grow their online presence and expand their e-commerce capabilities.

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Tags: All posts, Website Localization, Global Markets, International Online Marketing

IOMAX’s US, Africa, and Middle East Expansion leveraging Online Global Programs

Posted by Ava Mitzi on Thu, Aug 08, 2024

Discover how IOMAX, a specialized aerospace and defense company, expanded its global reach and enhanced its digital presence with the help of IBT Online. Facing the challenge of increasing visibility and capturing new opportunities in Africa and the Middle East, IOMAX partnered with us to create tailored international websites.

As Seamus Flatley, Vice President of IOMAX, stated, "Hands down, working with these guys is a fantastic experience. The team at IBT Online did a great job in capturing who we are and how we could express that in websites." Read on to see how our Online Global Programs helped IOMAX boost their web traffic, improve user engagement, and drive international sales.

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Tags: All posts, Website Localization, Global Markets, International Online Marketing

Transforming H2O International's Digital Presence with IBT Online's Online Global Programs

Posted by Joelle Lazzarotto on Tue, Jul 09, 2024

Discover how H2O International, a leader in innovative water filtration solutions, expanded their global reach and enhanced their distributor management with the help of IBT Online. Faced with the challenge of recruiting and managing distributors in Africa and Latin America, H2O International partnered with us to create tailored websites and targeted marketing strategies.

As Guillermo Guzman, Founder & President, remarked, "I highly recommend working with IBT Online. They do have a lot of experience in the field." Read on to see how our Online Global Programs helped H2O International boost their international presence, streamline distributor management, and drive sales growth.

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Tags: All posts, Website Localization, Global Markets, International Online Marketing

Smartsolve's Global Websites Design Transformation

Posted by Ava Mitzi on Mon, Jun 17, 2024

Explore how SmartSolve, a pioneer in sustainable water-soluble  paper and packaging solutions, revolutionized their digital footprint with the expertise of IBT Online. Confronted with an outdated website that hindered their global ambitions, SmartSolve collaborated with us to craft a sleek, user-friendly platform optimized for international markets.

As Ashleigh Hotz, Director of Sales and Marketing, affirmed, "Hands down, I would look to IBT Online first for any future projects." Dive into our case study to see how our Online Global Programs dramatically increased SmartSolve’s web traffic, enhanced user engagement, and propelled their international sales.

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Tags: All posts, Website Localization, Global Markets

Yo Mama's Foods' LATAM Ecommerce Expansion Success

Posted by Ava Mitzi on Thu, Jun 13, 2024

Discover how Yo Mama's Foods, a Florida-based food manufacturing company, expanded their digital presence into Mexico and the Spanish-speaking market with the help of IBT Online. Facing the challenge of reaching new customers and establishing their brand internationally, Yo Mama's Foods partnered with us to create a tailored Shopify e-commerce website.

As Kirsten Streger, Brand Manager, emphasized, "My experience working with IBT Online was amazing. They have a great team who walks you through every step of the process." Read on to see how our Online Global Programs helped Yo Mama's Foods achieve their export goals and grow their business in new markets.

 

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Tags: All posts, Website Localization, Global Markets