Explore how SmartSolve, a pioneer in sustainable water-soluble paper and packaging solutions, revolutionized their digital footprint with the expertise of IBT Online. Confronted with an outdated website that hindered their global ambitions, SmartSolve collaborated with us to craft a sleek, user-friendly platform optimized for international markets.
As Ashleigh Hotz, Director of Sales and Marketing, affirmed, "Hands down, I would look to IBT Online first for any future projects." Dive into our case study to see how our Online Global Programs dramatically increased SmartSolve’s web traffic, enhanced user engagement, and propelled their international sales.
Client Background: Leading Sustainable Solutions with SmartSolve
SmartSolve, a leading provider of innovative water-soluble paper and packaging solutions, has been at the forefront of sustainable solutions in various industries. Under the leadership of Ashleigh Hotz, Director of Sales and Marketing, SmartSolve identified the need for a comprehensive website redesign to enhance their global outreach and improve user engagement.
Ashleigh stated, "I chose to work with IBT Online purely out of a need for a new website that reached a global audience. We attended a best practices in exporting class hosted by our Chamber of Growth, where IBT Online was recommended as a great partner. We worked with IBT for a website redesign, and they assigned a dedicated team to us. Everything was outlined in a scope document, detailing exactly what we would receive."
Challenge: Overcoming Digital Barriers for Global Reach
SmartSolve faced several challenges with their existing website. It lacked the modern design and functionality needed to attract and retain a global audience. Additionally, the website's content was not optimized for search engines, limiting its visibility and reach. SmartSolve needed a partner who could deliver a robust online strategy, incorporating best practices in localization, SEO, and user experience to drive international sales and brand awareness.
Discover how IBT Online transformed SmartSolve's digital presence. "Hands down, I would look to IBT Online first for any future projects," says Ashleigh. Click to watch her share their success story.
Solution: Implementing IBT Online's Global Website Redesign
IBT Online's Online Global Programs provided the perfect solution for SmartSolve. Our team designed, built, and delivered a state-of-the-art website tailored to SmartSolve's specific needs. The new website featured a sleek, modern design with intuitive navigation, enhancing user experience. We integrated comprehensive SEO strategies, ensuring that SmartSolve's content was optimized for higher search engine rankings. Our localized approach ensured the website was culturally and linguistically tailored to target markets, improving global engagement.
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Results: Boosting Traffic and Engagement with a New Website
The impact of the new website was immediate and profound. SmartSolve saw a significant increase in web traffic and user engagement, with a noticeable uptick in inquiries and sales from international markets. Ashleigh Hotz praised the transformation, stating, "IBT Online delivered precisely to scope and beyond. They did not try to nickel and dime us for every little nuance. I felt like we truly had a partner who was invested and wanted to do it right." The website's improved SEO performance resulted in higher visibility on search engines, driving more organic traffic. Ashleigh further noted, "IBT Online helped organize our pages and consider the implications of design for different countries. They made our online store more seamless for international customers."
Conclusion: Partnering for Long-Term Digital Success
SmartSolve's success story is a testament to the power of IBT Online's Online Global Programs. By partnering with us, SmartSolve was able to overcome their digital challenges and achieve their business objectives. Ashleigh Hotz emphasized, "IBT Online has proven expertise in global, localized websites and international considerations for web projects. Hands down, I would look to IBT first for any future projects." If your company is considering a website redesign to boost international sales and brand visibility, IBT Online is your ideal partner.
Transform Your Digital Strategy with IBT Online
If your company is looking to expand its digital presence and improve international customer engagement, IBT Online is your ideal partner.
