Chile, with a population of approximately 19.7 million and a GDP of $350 billion, stands as a significant market for U.S. exporters. The country's high urbanization rate of 87.8% and a well connected population present substantial opportunities for businesses aiming to expand their global footprint.
The digital economy in Chile is thriving, with 88% of the population online and contributing to a $12.3 billion ecommerce market. Mobile devices drive 68% of online purchases, and social media platforms like Facebook, Instagram, and WhatsApp connect 79.1% of the population. These key trends are highlighted in our infographic to guide your business strategies in this growing market.See below for a comprehensive overview that will assist you in understanding where Chileans prefer to search, shop, and interact online, enabling you to tailor your strategies for maximum impact.
Our infographic shows you:
- The online environment of Chile
- Social media in Chile
- Ecommerce- What do they buy and how?