Europe remains a great export destination, despite all its complexities. It is the largest destination for US exports and together, the US and Europe make up over half of world GDP and a third of global trade. While Europe is the world’s second-smallest continent, it boasts a GDP of over $17.5 trillion, with 11 of the world’s 20 largest consumer markets.
Germany, France and the UK are the dominant forces in Europe and should be the first target for exporting SMEs. Together they represent 250+ million consumers and the greatest potential for targeted European business development:
Germany is the 4th largest economy in the world and the powerhouse of Europe
The UK is rated 7th out of 185 economies worldwide for its “ease of doing business” and hosts more company headquarters than anywhere else in Europe
France is Europe’s largest country and second largest consumer market with over 65 million inhabitants.
If you’re not already exporting there, these three countries should not be ignored. The IBT Partners Publications Team has created detailed exporting guides for companies looking to expand in Europe. Click here for Guides on:
The guides start with an economic snapshot and political overview, followed by key questions for exporters, such as the key business drivers, main industry sectors, where key trade clusters are located and certification and labelling regulations.
Europe remains a tempting export market: large, wealthy and with numerous world leading companies. But Europe is also a complex mosaic of business realities. Successfully exporting to Europe starts with knowing how these fractured markets work. Whether you are already exporting or just setting out, these ebooks will help you discover more about European export destinations – the essential facts and figures to help determine next steps and the ideal routes to your chosen European market.
