With a $23 trillion GDP and over 1.05 billion internet users, China is the world’s largest ecommerce market and a key destination for global businesses. Its increasing digital connectivity and mobile-first culture present significant opportunities for exporters aiming to expand.
Internet penetration in China has reached 75%, with consumers spending an average of over 6 hours online daily. Mobile commerce dominates the landscape, accounting for nearly 70% of ecommerce transactions. Social media platforms such as WeChat, Douyin, and Weibo play a critical role in shaping consumer behavior and driving sales.
See the infographic below for a comprehensive overview that will help you understand where Chinese consumers prefer to search, shop, and interact online, enabling you to tailor your strategies for maximum impact.
Our infographic shows you: