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From Promo to Pipeline: Using AI Video Tools to Drive Leads and Global Visibility
Thursday, Mar. 26th, 2026 - 11AM EST/ 8AM PST

Anne Burkett
Chairman of NADEC, Executive Director,
North Alabama International Trade Association

Ava Mitzi
Business Development / Strategic Partnerships
IBT Online
Business Development / Strategic Partnerships
IBT Online

Susanna Hardy
Chief Content Officer
IBT Online
Chief Content Officer
IBT Online
Join us to discover how AI-driven video creation and personalization can boost your visibility, generate more leads, and accelerate sales—whether you’re targeting customers across the U.S. or in key international markets.
In this dynamic session, you’ll learn how to:
- Create engaging, conversion-focused videos with AI tools
- Personalize outreach for both U.S. and global audiences
- Use video to support distributors, reps, and in-market partners
- Integrate AI video into your broader marketing and sales strategy
Whether your goal is domestic market growth, international expansion, or both, this session will show you how AI video can take you from promo to pipeline - fast.