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Insights and opportunities:
Website localization: what is it and how does it work
Search engines and how they work across different markets
Content translation – dos and don’ts
Using localized websites to identify and support distributors
Global social media platforms for local websites
B2B and B2C social media use
Ecommerce and mcommerce
Measuring success - ROI
Case studies and best practices
Conclusions and Takeaways

Polls and surveys: 
Attendee participation and feedback. 

The presentation, polls, survey and lots more to grow your exports and business internationally.

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Meet the experts:


Susanna Hardy
Director Client Services, IBT Online

Susanna heads up global operations focusing on helping companies use the internet and the IBT Online Global range of services to develop their businesses internationally. Susanna brings her expertise in international business development and marketing to the IBT Online team and has worked with a wide spectrum of companies to reach, develop and succeed in export markets. Susanna has spent her career developing international businesses for companies. 

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Ines Botto
International Online Marketing Specialist, IBT Online

Ines works with clients to develop their digital marketing strategies, ensuring their brands get a competitive edge by establishing a truly dominant international digital presence. Ines deploys a range of tactics using social media, content and digital user experience to help brands reach out to new clients and keep existing ones happy. Speaking Portuguese, Spanish, Italian – Ines is at home in the international online world.


Go Global Webinar Series
Go Grow Your Exports and Business Internationally

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Make the internet work for you globally! Localized websites and online marketing are essential tools for exporting in today’s world. IBT Online works with your company to establish and manage your global online presence through website localization and international online marketing. Join our Go Global Webinar Series to explore and learn how to go global with website localization: speak to the world with online marketing.