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HubSpot for Global Growth: Automating Leads, Sales, and Market Expansion
Thursday, Oct. 23th, 2025 - 11AM EST/ 8AM PST

Anne Burkett
Chairman of NADEC, Executive Director
Chairman of NADEC, Executive Director
North Alabama International Trade Association

Ava Mitzi
Business Development / Strategic Partnerships
IBT Online
Business Development / Strategic Partnerships
IBT Online

Susanna Hardy
Chief Content Officer
IBT Online
Chief Content Officer
IBT Online
Join NADEC and IBT Online, a HubSpot Certified Partner, to discover how to automate lead generation, streamline sales, and drive market expansion - powered by AI-driven digital strategies and global growth expertise.
In this fast-paced session, you’ll learn how to:
- Capture and nurture leads automatically
- Personalize outreach at scale with AI and HubSpot workflows
- Boost global visibility with Generative Engine Optimization (GEO) and LLM search readiness
- Align sales and marketing for measurable ROI
Whether you’re new to HubSpot or ready to maximize its potential, this session will show you how to win more customers, close more deals, and grow your business worldwide.