---
title: "U.S. Commercial Service & IBT Online: Masterclass: Michigan to the World: Digital Tools for Smarter Sales and Market Expansion"
description: This Masterclass is your chance to unlock growth potential, reach new markets, and maximize your impact with your prospects, partners and reps in your international markets.
image: https://info.ibt.onl/hubfs/Michigan%20to%20the%20world%20-%20Digital%20Tools%20for%20smarter%20sales%20and%20market%20expansion%20(2).png
---

![IBT Online Main Logo with strapline](https://info.ibt.onl/hs-fs/hubfs/IBT%20Online%20Main%20Logo%20with%20strapline.jpg?width=501&height=237&name=IBT%20Online%20Main%20Logo%20with%20strapline.jpg)

![Online-Global-with-R](https://info.ibt.onl/hs-fs/hubfs/Online-Global-with-R.png?width=500&height=91&name=Online-Global-with-R.png)

 Save the Date!

 Upcoming Events

Wednesday, July 2nd 2025 - 11:00 AM EST

# MICHIGAN TO THE WORLD: DIGITAL TOOLS FOR SMARTER SALES AND MARKET EXPANSION

 

Check out the full list of upcoming Livestreams and Webinars on our Website:   
https://ibt.onl/resources/upcoming-events/

Meet the Experts. Join our panelists for a discussion and Q&A about how to grow your exports, sales, brand, and business internationally

![Allie](https://info.ibt.onl/hs-fs/hubfs/Allie.jpg?width=800&height=800&name=Allie.jpg)

**Allie VanDriel**  
Sr. International Trade Specialist  
*U.S Commercial Service - Grand Rapids Office*

![Susanna-Hardy-Webinar-image-9](https://info.ibt.onl/hs-fs/hubfs/social-suggested-images/Susanna-Hardy-Webinar-image-9.jpg?width=800&height=800&name=Susanna-Hardy-Webinar-image-9.jpg)

**Susanna Hardy**  
Chief Content Officer   
*IBT Online*

![Ava](https://info.ibt.onl/hs-fs/hubfs/Ava.jpg?width=800&height=800&name=Ava.jpg)

**Ava Mitzi**  
Strategic Partnerships / Business Development  
*IBT Online*

How to optimize your digital presence to attract international buyers.

Strategies for using localized websites, social media, and digital marketing to drive global engagement.

How to support international reps and distributors with co-branded content and lead generation.

Real-world examples of Michigan businesses achieving export success through smart digital tools

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