Atlantic Canada: ONLINE IN SOUTH EAST ASIA with a Focus on Vietnam, Singapore, Malaysia, Indonesia, to Grow your Sales, Brand, and Business Globally

THURsday, FEBRUARY 18TH 2021, 11:00 - 11:30 AM AST

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Atlantic Canadian Companies - this webinar is for you!

The Atlantic Provinces and Government of Canada have put together an innovative training program to help you leverage online tools to grow your sales, exports, brand and business globally.

Join us to learn how to use your website and online marketing to drive your business forward in South East Asia with a focus on Vietnam, Singapore, Malaysia and Indonesia

We share our expertise on best practices for the South East Asian markets. Should you focus on on one market or have a broader reach? Which language and which search engine? South East Asia' dynamic markets respond well to localized websites and online marketing so join us to learn how. 

Insights and opportunities:

South East Asia' dynamic online environment
Focus on Vietnam, Singapore, Malaysia and Indonesia
An online cross-roads: Google versus Baidu, Facebook versus WeChat
Regional approach versus single market approach?
Using your localized website to find in-market partners, distributors, agents.
Must-haves for South East Asia online success
Building long-term business relations using your website and online marketing.
Case studies - how companies are using online tools today
Best practices, take-aways and live Q&A 

Polls and surveys: 
Attendee participation and feedback. 

The presentation, polls, survey and lots more to grow your exports, sales, brand and business internationally.

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IBT Online works with you to deliver the Atlantic Canada Online Global Program - Website Localization and International Online Marketing for Canadian companies.


                            Meet the Atlantic Canada Online Global Program experts:

Erinn Smith

Erinn Smith
Executive Director at Nova Scotia Association of Community Business Development Corporations (CBDCs)

As CBDCs, we assist in the creation of small businesses and in the expansion and modernization of existing businesses by providing financial and technical services to entrepreneurs. Financial assistance is available in the form of loans, loan guarantees and equity financing to existing and aspiring entrepreneurs. Business counselling, help & advice is available to small businesses. We help businesses to succeed and therefore we give high priority to the advisory role of our mandate. Erinn is the Program Manager for the Atlantic Canada Online Global Program.


Susanna Hardy
Chief Content Officer, IBT Online

Susanna serves as Chief Content Officer at IBT Online. As such, Susanna is involved in all aspects of content used in effective business online tools, from content creation to content optimization for search engines and online marketing. Recognizing the importance of content for building brand awareness and sales, Susanna helps companies to ensure their online presence is working hard for them.


Joelle Lazzarotto
Senior Online Marketing Manager, IBT Online  

Joelle heads up the IBT Online Marketing Team, working closely with our clients to provide strategic insights and marketing campaigns’ management to ensure we always deliver great and measurable results. Having lived and worked on digital marketing projects in several regions around the world, Joelle has developed a strong experience in digital international marketing across a number of industries. 



IBT Online 

IBT Online provides website localization and international online marketing services to help companies grow their exports, sales, brands and businesses online globally. Our Online Global programs (website localizationinternational online marketing and website management) makes sure your company gets found, understood and is easy to do business with across international markets.  


The Atlantic Canada Online Global Program is delivered by the Nova Scotia Association of Community Business Development Corporations and supported by the Government of Canada and the four Atlantic Provinces through the Atlantic Canada Trade and Investment AgreementAll---BIL_July2020