GO GLOBAL WEBINAR SERIES: Illinois Online Global

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Illinois Online Global
Introduction: country specific websites and local online marketing
Terminology: globalization, localization, …

Website globalization
Option A: Two market expansion $12K
Option B: Multi-market web presence

International online marketing
Search engine optimization
Social media
Reporting and analytics

Case studies
Countries: Europe, South America, Asia…
Sectors: aerospace, manufacturing, medical, services…
B2B, B2C, B2G
Business models: distributor/rep recruit, support and develop
Direct and indirect sales, ecommerce functionality

Illinois corporate exporters
Best practice
Profile company best fit, >$5M sales, already exporting…
Profile contact, C-Suite, International sales, marketing

How the program works, operational
Introduction email
Follow-up, fact finder calls, kick-off
Implementation

Communications
Webinar – Illinois Online Global launch, outreach to companies, date and time
Flyer – 1 pager
Illinois web page

Q & A

   

Meet the experts:

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Susanna Hardy
Director Client Services, IBT Online

Susanna heads up global operations focusing on helping companies use the internet and the IBT Online Global range of services to develop their businesses internationally. Susanna brings her expertise in international business development and marketing to the IBT Online team and has worked with a wide spectrum of companies to reach, develop and succeed in export markets. Susanna has spent her career developing international businesses for companies. 

Michael Hawksley
Online Business Director, IBT Online

Michael oversees all things web at IBT Online. From strategy to execution, Michael works closely with clients to understand their business goals and develop cutting-edge solutions that work for them. Michael manages a team of web-savvy marketeers spread over several countries that assists clients in all their web concerns and ambitions.

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Go global with website localization and international online marketing

IBT Online provides website localization and international online marketing services to help companies grow their sales, brands and businesses online globally.

IBT Online works with 100’s of companies to establish and manage their global online presence through website localization and international online marketing. From strategic planning, through content localization, design customization and technical implementation of localized websites, to country specific search engine optimization and social media marketing, as well as content management, reporting and analytics, our Online Global services are tailored to support corporate international business strategy, sales, brand and business growth.