Insights and opportunities:
Online – snapshot
B2B and B2C platforms and choices
WeChat and Baidu specifics
Localised websites – challenge or opportunity?
Localised marketing – necessary?
E/mcommerce
Payments and fulfillment
Best practices and local regulations
Measuring success and ROI
And more...
Polls and surveys:
Attendee participation and feedback.
Takeaways:
The presentation, polls, survey and lots more to grow your exports and business internationally.
Twitter hashtag:
#IBTWebinar
Meet the experts:
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Paul Swenson Paul has lived and worked in China for over 25 years helping companies successfully export to and grow their business in China. He is a much sought-after conference speaker on Chinese eCommerce. Paul leads the website translation, intellectual property and content development for international clients in China. He received his undergraduate degrees in Economics and Asian Studies from St. Olaf College, a Master’s degree from Cornell University and his Chinese Language certification from East China Normal University in Shanghai, China. |
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Susanna Hardy Susanna heads up global operations focusing on helping companies use the internet and the IBT Online Global range of services to develop their businesses internationally. Susanna brings her expertise in international business development and marketing to the IBT Online team and has worked with a wide spectrum of companies to reach, develop and succeed in export markets. Susanna has spent her career developing international businesses for companies. |
Go Global Webinar Series
To Grow Your Exports and Business Internationally
The digital disruption has transformed exporting and international business. IBT Online provides website localization and international online marketing services to help companies grow their sales, brands and businesses online globally. Our Go Global Webinar Series is for all C-suite, directors and senior management responsible for growing exports and business internationally, across all sectors, goods and services, B2B (business to business) and B2C (business to consumer).