Insights and opportunities:
National Marine Manufacturers Association
Marine sectors exports, international opportunities
International websites
Online routes to market (direct and indirect)
Website localization
Digital marketing for international markets
SEO and social media for international markets
Online and international trade shows
Ecommerce and mcommerce
Conclusions
Polls and surveys:
Attendee participation and feedback.
Takeaways:
The presentation, polls, survey and lots more to grow your exports and business internationally.
Twitter hashtag:
#IBTWebinar
Meet the experts:
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Susanna Hardy Susanna heads up global operations focusing on helping companies use the internet and the IBT Online Global range of services to develop their businesses internationally. Susanna brings her expertise in international business development and marketing to the IBT Online team and has worked with a wide spectrum of companies to reach, develop and succeed in export markets. Susanna has spent her career developing international businesses for companies. |
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Julie Balzano Julie joined the NMMA in July 2012, bringing with her more than 20 years of international trade experience, to provide strategic oversight, implementation and management of the association’s export development program: a program designed to assist members with their international efforts. Julie currently serves as the Vice-Chair for the International Council of Marine Industry Association’s (ICOMIA) Exporters’ Committee, which provides global members with a forum to share worldwide knowledge on export markets, industry standards, import regulations and exchange information on overseas boat/trade show experiences. |
Go Global Webinar Series
To Grow Your Exports and Business Internationally
The digital disruption has transformed exporting and international business. IBT Online provides website localization and international online marketing services to help companies grow their sales, brands and businesses online globally. Our Go Global Webinar Series is for all C-suite, directors and senior management responsible for growing exports and business internationally, across all sectors, goods and services, B2B (business to business) and B2C (business to consumer).
National Marine Manufacturers Association
The National Marine Manufacturers Association (NMMA) is the United States leading trade association representing boat, marine engine and accessory manufacturers. Collectively, NMMA members manufacture an estimated 80 percent of marine products used in North America. NMMA is a unifying force and powerful voice for the recreational boating industry, working to strengthen and grow boating and protect the interests of its member companies.
NMMA’s Export Development program is designed to help its members grow their export business.